Monday, May 12, 2008

Optus to sell iPhones

OPTUS has become the second mobile operator in Australia to announce a tie-up with Apple to sell its popular iPhone mobile phone.

The company banked on its parent company SingTel to seal the deal as part of a regional agreement.
"Optus, SingTel, Bharti Airtel and Globe have signed an agreement with Apple to bring the iPhone to Singapore, India, the Philippines and Australia later this year," Optus said in a statement.
An Optus spokeswoman said more details would be provided at a later date.
Last week, Vodafone claimed first bragging rights among local telcos when it confirmed a deal with Apple to sell the gadget in Australia later this year.

IDC Australia telecommunications analyst Mark Novosel expected other carriers to also offer the iPhone following Vodafone's announcement.
"Vodafone hasn't said it's an exclusive deal so I would expect other telcos to sell the iPhone," he said in a previous interview. "Apple wouldn't be able to sell many units if they made it exclusive because the local market is so small."
He didn't rule out Apple Australia selling iPhones directly and said a 16GB version could cost around $700.


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